Best Muscle Cars
Muscle Cars To Outlive Sedans
By Dave Ashton
There’s a definite shift in the automotive force oh Padawan learners, where we are seeing the slow introduction of electric vehicles and many carmakers starting to cull their least efficient models. The Dodge Dart and Chrysler 200 have been shelved, Ford are scrapping the Fiesta and Fusion, while GM will drop the Buick LaCrosse and Chevrolet Impala amongst others.
An article over at Bloomberg states how the long-standing muscle car will keep on going into the foreseeable future while others fall by the way side, best said by Tim Kuniskis, previous head of the Dodge brand Fiat Chrysler, stating muscle cars ‘have a really well-defined personality and positioning.’
In today’s market muscle car such as the Challenger has roughly sold the same amount this year as it did in 2015, with around 65,000 units. This is respectable compared to large passenger cars which have dropped 21% in 2018. In comparison Mustang sales only dropped 3.6% in the past month. They also keep their value with the average price for a Dodge Challenger being $36,000.
Muscle cars also have a personality and that is proving effective with the next generation of drivers. The Hellcat, Demon and Redeye from Dodge are popular names with young drivers, seeing loads of burnout videos and images on the likes of Instagram goes a long way promoting the breed, along with the odd cameo in movies such as the Fast and the Furious and Transformers franchise.
Muscle cars may in the long term become more electrified or even hybrid versions, morphing into the technologies and legislations of the future, but they have no sign of going away. Steve Beahm, head of Fiat Chrysler’s passenger brands says that the likes of the Challenger aren’t going away as they set the tone for the whole Dodge brand. I’m not going to tell you it’s going to grow,” Beahm said. “But it’s going to dramatically buck the trend in regards to where passenger cars have gone lately and where they’re going to go in the next couple of years.”
Muscle cars in general have some unique properties that no other car brands possesses. They may be seen as retro or holding on to past glories, but where they really are is taking the best of the old and new and packaging them up into vehicles which still appeals to a young and older audience. This method seems to work and outlast the more homogenized, aero tunnel dictated designs which we will soon slowly see dropped. It worked for other car makes like the Fiat 500 and the Mini. Mix the best of the old and new to come up with something everyone can relate to.
Muscle cars are very much like heavy rock music. From the outside, they may just seem like a small section of the whole, something the masses cannot relate to, but for those who get it, are fans for life and support the brands like their favorite football team. The solid elements that will help the modern muscle car were born into the next few decades.
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